New visual style of the company
In connection with the 20th anniversary of the foundation of ELFE, s.r.o., we have also decided to innovate the firm’s visual style completely.
Uniform visual style is a way of presenting the company internally and externally in its business activities. Stressing the unity of ELFE as a whole and ensuring its individualization in the market – we want to inform and engage both our business associates and the public.
The uniform visual style means using style of font, colour and their use. This model is based on the philosophy of the firm’s trade mark. The rules for using the uniform visual style means, the conditions of their development and examples of forbidden applications are contained in the company’s graphic manual. We believe that uniform and correct observance of the firm identity rules contributes to the company image, thus strengthening the perception of the values and functions represented by the company, encouraging the employees’ feeling of solidarity with the company.